Sales Lead, Fribourg

Role description The O&T Sales Lead OA plays a pivotal role in shaping and executing the Operating Unit’s strategy for the maintenance and repair business in Switzerland. The position ensures the local sales organization is well‑structured, aligned, and fully focused on delivering business priorities and OA performance targets. With a strong sales management background, the O&T Sales Lead OA drives disciplined pipeline management, accurate forecasting, and effective sales planning. Working closely with the OA Lead and the O&T Sales Lead OU, the role leads initiatives that strengthen sales performance, commercial effectiveness, and customer value.

Success in this position requires strong organizational insight and the ability to operate effectively within a complex matrix environment. The role collaborates daily with OT Leads, Service Sales Representatives, and T Sales Representatives to achieve sales objectives, optimize processes, and continuously improve operational efficiency.

Role Responsibilities

Implementation of annual sales strategy for maintenance and repair business

Functional leading of the Service Sales Representatives (Generalists, Account Manager, Recovery specialists, T-Sales Representative)

Ensure disciplined pricing execution and annual price adjustments.

Implement effective pipeline management, CRM adoption, and sales tools

Strengthen lead generation through digital marketing and targeted acquisition

Analyse market trends and derive actions to grow portfolio and service contracts

Enhance contract product offerings and drive maintenance portfolio expansion

Manage repair sales funnel, lead generation, and customer engagement

Plan and execute T‑campaigns to support sustainable repair (T) growth

Support rollout of international processes/tools to meet growth targets

Role KPI’s

ABV / O‑Sales

O‑Margin

T‑Orders&T‑Margin

Conversions, Cancellations&Recaptures

Cancellation&Recapture Rates

Net Gain / Erosion Rate

Customer Satisfaction (CSAT, NPS)

OO‑Subscriptions&Forecast Accuracy (FCST vs. Actual)

Qualifications, Competencies&Skills

5+ years’ experience in service and repair business

Strong understanding of maintenance, repair, and sales processes

Fluent in French and English. German is a plus

Ability to lead cross‑functional teams

Excellente communication and stakeholder management skills

Strong analytical, strategic, and problem‑solving capabilities

High customer focus and value‑driven mindset

Results‑oriented with strong delivery record

Collaborative team player in matrix environments

Solid commercial acumen; skilled in sales process optimization

Proficient with CRM and digital sales tools

Strong coaching and development skills

Competent in pipeline management, forecasting, and data‑driven decisions

Travel requirement Up to 40% within Switzerland

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